Telco, Media, & Entertainment
Content consumption behaviors are becoming increasingly complex and evolving more rapidly than ever. Data science in media and entertainment represents huge opportunities for companies who are prepared to invest.
Using data science allows companies like Google, Amazon, and Netflix to understand and create value for customers by presenting content that they like and is relevant to them.
Near term opportunities:
- Better Recommendation Engines
- Personalized advertising
- Real-time predictive modeling for anticipating demand